Innovative Mobility solutions
Business Innovation Lab

and Automobile
Innovation Lab

One of the best innovation labs in India, which offers tech startups with digital innovations, an opportunity to do a paid Proof of Concept with Maruti Suzuki

About Maruti Suzuki Mail

About Us

About Maruti Suzuki MAIL

With an aim to provide a platform for the technology startups that are working towards introducing new digital innovations into the Mobility and Automobile sector, Maruti Suzuki MAIL is more than just a startup accelerator for mobility & automobile software startups in India. MAIL aims to create an environment that fosters and accelerates growth of the digital startups participating in the program. The startups that get selected in the program will be privy to a host of benefits and will have the opportunity to work on a paid project with Maruti Suzuki, and the possibility of Going-to-Market together.

Driven by Maruti Suzuki, India’s No. 1 Automobile Brand and powered by most prominent Indo-Japanese seed fund and co-creation center, GHV Accelerator, MAIL or Mobility & Automobile Innovation Lab, is an initiative to find technology driven, innovative and cutting edge digital solutions in the mobility & automobile space, which are futuristic and customer-oriented.

Maruti Suzuki MAIL seeks to create an ecosystem in India, which will provide the foundation for talent to thrive and make Innovation, a way of thinking. The key objective is to drive progressive thinking fueled by digital innovations and a commitment to bring the very best to Indian roads.

Maruti Suzuki Mail Purpose



“Create and Drive the Power of Innovation in India for Mobility and Automobiles”

The Mobility and Automobile sectors are in need of tech innovations which can be implemented digitally and quickly, that would take the country forward and create an ecosystem for growth and creativity. As a startup accelerator, Maruti Suzuki MAIL takes mobility & automobile startups in India a step further by focusing on mentorship by eminent personalities from Indian & International startup ecosystems as well as guidance by domain expert from Maruti Suzuki, thereby fostering the growth of startups. MAIL offers these tech startups in India, a myriad of opportunities and supports them in bringing the most innovative technology enabled digital solutions to the Indian automobile sector.

Maruti Suzuki MAIL is the foundation that startups need to showcase their solutions on a larger canvas and in turn propel their growth. Maruti Suzuki MAIL offers digital startups a unique opportunity to do a paid collaboration project with Maruti Suzuki, apart from numerous other benefits.

Maruti Suzuki Mail Program


Maruti Suzuki MAIL Program

Maruti Suzuki MAIL is a unique innovation program, initiated by India’s largest Automobile manufacturer, Maruti Suzuki and is powered by GHV Accelerator, the first Indo-Japanese seed fund and co-creation center in the country.

Maruti Suzuki MAIL program focuses on the growth trajectory of tech startups with digital innovations, by extending a common platform to evaluate their potential in the startup ecosystem and provide them with necessary support and guidance, to accelerate their growth.

Mentor at Maruti Suzuki Mail



aditya Trivedi

Aditya Trivedi Ex- Senior Director and Head, SAP Co – Innovation Lab


  • Brief Profile
  • Specialization In
  • Aditya has overall 20+ years of experience with a strong focus to deliver outcomes at the cusp of technology, business and design
  • Strong experience in innovation management, product management and consulting, and product development 
  • Making Co-innovation successful along the entire innovation journey from concept to go-to-market, market validation, user experience strategy, solution architecture, enablement, GTM readiness
  • Aditya has held various roles at SAP and has worked extensively with start-ups. He is currently an advisor in independent capacity to various start-ups and is advising along with hands-on engagement for Product Strategy, User Experience, and Technology advisory
  • Co Innovation
  • Go to Market
  • Product Strategy
Atul Arya

Atul Arya Head - Energy Systems, Panasonic India


  • Brief Profile
  • Specialization In
  • Head of Energy System Division at Panasonic India, driving the Energy Storage Business in India and other emerging countries.
  • Over 27 years of experience working in multi-cultural environments and various markets, among which are India, Bangladesh, Sri Lanka, and China.
  • Wide range of experience in Manufacturing, Data Centers and T&D sector with global companies like Siemens, Schneider Electric & Alstom.
  • Global leader in the space of Energy storage and Electric Vehicle
  • Identifying new growth areas( geographies and business segments)
  • Product Development, Product Marketing and P/L management
Dr. Tsutomu Tsuboi

Dr. Tsutomu Tsuboi General Manager Nagoya Electric Works Co Ltd., Japan


  • Brief Profile
  • Specialization In
  • Joined HITACHI from 1979 and worked for Electric Machine design until 1985, Network product management of Semiconductor div. from 1986 to 1997
  • Senior Manager of Renesas Technology from 2003 to 2010
  • Also a senior manager of Smart City div. of Hitachi Ltd. from 2010 to 2012
  • Currently the general manager of Nagoya Electric Works from 2014 and Project Leader of Indian and Japanese government program “SATRES: Science and Technology Research Partnership for Sustainable Development” from 2016
  • Program Management
  • Automation expert
  • Embedded Systems, Semiconductors and Telecommunications
Manji Suzuki - Mentor

Manji Suzuki CX, DENSO and Founder, Suzuki Manji Office


  • Brief Profile
  • Specialization In
  • Working for DENSO for over 30 years -Best directory of “DENSO Know-Who”
  • Wide diversity of experience in automotive - Hardware/Electronics/Software - R&D to After market
  • Deep knowledge and network in automotive - Good network in Japan, EU and NA
  • Working experiences in over 20 countries
  • International Business Network
  • Automotive Hardware/Software end-to-end strategy
  • After Market Solutions
Rakesh Yadav - Maruti Suzuki Mail Mentor

Rakesh Yadav CEO and Co-Founder AdGlobal360 India Private Limited


  • Brief Profile
  • Specialization In
  • Leading Expert on MarTech
  • Technopreneur
  • Expertise in Mid to Long term Value creation
  • Digital Strategy – Website and mobile applications - User Experience and Customer Journey
  • Data Structuring – Storing, Stitching and Analyzing Big Data for Signals that Matter to Business
  • Growth Hacking – Product Positioning, Rapid Prototyping and Scaling Disruptive Ideas
  • Organizational Planning - Building Team, Culture and Effective Middle Management
Sabuj Sengupta

Sabuj Sengupta National Creative & Digital Director Hakuhodo.Sync


  • Brief Profile
  • Specialization In
  • 23 years of experience in Advertising, Design and Digital communication
  • Winner of multiple International and Indian advertising awards
  • Experienced in mentoring young talent and helping them take a leap through creativity
  • Leverage human insights through creativity to solve business issues
  • Ideation and lateral thinking
  • Design with purpose
  • Believer in CREATECHIVITY. Ideas which bring CREATIVITY + TECHNOLOGY together to find business solutions
Suresh Varma

Suresh Varma Creative Director & Partner, Communique


  • Brief Profile
  • Specialization In
  • Experience of over 18 years as a Creative Director with a demonstrated history of working in the Experience design and advertising industry
  • An Expert in conceptualising and producing events of all kinds of scale, experiences that amalgamate cutting edge technology with compelling creative craft
  • A storyteller with a deep understanding of the craft of filmmaking, design aesthetics, illustration and graphic art, as well as typography
  • Always Curious in exploring new technology to create experiences that tell endearing brand stories
  • Rich experience of working with some of the brightest and biggest brands in Automobile, Technology, Consumer Durables, IT, Hospitality and Pharmaceuticals
  • Writing Scripts – Advertising, Corporates, Fiction, Non-fiction & Documentaries
  • Space & Experience Design that align with brand codes and design language
  • Creative Direction and Production of Content – Films, Music, Scripts & Lyrics, Presentations, Animation, Digital/Social pieces
Uday Sodhi

Uday Sodhi Digital Strategy Consultant | Senior Partner at Kurate Digital Consulting


  • Brief Profile
  • Specialization In
  • Over 20 years of experience in Indian Digital transformation ecosystem
  • Led Marketing & Business development teams before moving up to strategic management roles
  • He brings an insightful understanding of the internet, honed at organizations including, net4India and Balaji Telefilms
  • Digital Business
  • Media
  • SaaS
Cohorts at Maruti Suzuki Mail



Maruti Suzuki MAIL is a corporate accelerator that’s specially designed to support startups. The MAIL program selects the top 5 startups in its cohort after careful screening and evaluation of applications.

The MAIL program selects the top 5 startups in its cohort after careful screening and evaluation of applications. These startups get mentored by startup industry experts (international and domestic) as well as get an opportunity to work on an actual use case assigned by Maruti Suzuki.

Mentor at Maruti Suzuki Mail




Amazon Web Services (AWS) provides startups with low cost, easy to use infrastructure needed to scale and grow any size business. AWS Activate is a program designed to provide startups with resources they need to get started an AWS.

Beyond Next Ventures

Beyond Next Ventures ("BNV") is a highly specialized venture capital fund with a focus on investing in innovative deep-tech startups. With 22 billion yen in funds under management, BNV has established a strong presence in the industry, both in Japan and beyond. Since expanding into India in 2019, BNV has been dedicated to investing in the country's most promising deep-tech innovations and digital disruptions. One of BNV's key strengths is its ability to leverage its extensive network of relationships with leading Japanese corporations to provide unique value to the Indian startups it partners with.

NASSCOM 10000 Startups

Launched in April 2013, 10000 Startups is an initiative by NASSCOM to scale up the startup ecosystem in India. NASSCOM 10000 Startups began its journey with the aim to enable incubation, funding and support for 10000 technology startups in India over the next ten years. The program’s vision has been to foster entrepreneurship, build entrepreneurial capabilities at scale and strengthen early stage support for tech startups. NASSCOM 10000 Startups continues to invest its efforts in building, nurturing and growing the Indian startup ecosystem, and aspires to create globally acclaimed products from India and generate value for startups through its programs.


T-Hub enables and empowers an ecosystem hungry for innovation. Based in Hyderabad, India, it leads India’s pioneering innovation ecosystem that powers next-generation products and new business models. It uses the Triple Helix model of innovation based on interaction and collaboration between industry, academia, and the government. Incorporated in 2015, it has provided over 1100 national and international startups with access to better technology, talent, mentors, customers, corporates, investors, and government agencies. T-Hub also provides thought leadership for Telangana and other state and central government organizations to build innovation ecosystems. It has elevated innovation for leading national and global corporates, transforming enterprise business models for the better.

Maruti Suzuki Mail Contact



Address: - #007, 8th Floor, Palm Spring Plaza, Golf Course Road, DLF Phase 5, Sector 54, Gurugram, Haryana 122003

Address: MARUTI SUZUKI INNOVATION GYM 3rd floor, Platinum Tower, Udyog Vihar Phase 1, Gurugram, Haryana 122022


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